Chapters
Product Mastery by Antonio Scapellato
Foundations
Introduction to Product Management
Learn the fundamentals of product management and the role of a product manager in modern organizations.
Essential Marketing Concepts for Product Managers
Master key marketing principles that every product manager needs to understand for successful product launches.
Customer Discovery and Research Methods
Explore effective techniques for understanding customer needs and validating product ideas.
Product Vision and Strategy Development
Develop compelling product visions and create strategies that align with business objectives.
Execution
Prioritization Frameworks and Decision Making
Learn proven frameworks for making data-driven decisions and prioritizing product features.
Product Roadmapping and Planning
Create effective product roadmaps that balance short-term goals with long-term vision.
Agile Methodologies and Product Development
Understand agile principles and how to implement them in product development processes.
Cross-Functional Collaboration and Communication
Develop skills to work effectively with different teams and stakeholders across the organization.
Growth & Analytics
Metrics, Analytics, and Data-Driven Decision Making
Learn to use data and analytics to measure product success and inform decision-making.
Growth Strategies and User Acquisition
Explore effective strategies for growing your product and acquiring new users.
Product Metrics and Success Frameworks
Master key product metrics and frameworks to measure and drive product success.
Product Positioning and Launch Strategy
Develop effective product positioning and create successful launch strategies.
Career Development
Stakeholder Management and Communication Skills
Enhance your ability to manage stakeholders and communicate effectively across all levels.
Career Development and Personal Branding
Build your personal brand and develop strategies for career growth in product management.
Product Design and Technical Skills
Gain essential technical knowledge and design principles for effective product development.
Career Advancement and Continuous Learning
Develop strategies for continuous learning and advancement in your product management career.

Product MasteryBuilding Products People Love.
From code to customer impact. A comprehensive guide for technical professionals transitioning into product management.

Business
Master market analysis, business strategy, and metrics to drive product success and growth

Tech
Bridge the gap between business and engineering with effective technical decision-making

Design
Create user-centered solutions through research, prototyping, and iterative design